Wednesday, September 19, 2007

Updated look to the Shreveport-Bossier Convention & Tourism Bureau's web site; also updated is the Strand Theater site

Fake Plastic Petals
Originally uploaded by Paul J Whaley
Stacy Brown, SBC&TB president, and Pat Gill, web master, delivered a remixed, refreshed web site to the public last month. A web site design make-over is not easy to craft but they are very important to the region. The public can somehow smell a dated design.

The tourism site is colorful and throws out a jazzy vibe. The bureau clearly wants to be as ebullient and helpful as possible. Pages are filled with both images and copy.

The tourism group's email newsletters and web re-do are part of an updated package that I think is terrifically helpful to the area.

Pursuing a link to test the new site I found the Strand Theater site and another re-do. The previous Strand site was dated and lacked the sense of style that the building portrays. The new site is gorgeous. It has an exemplary blend of space and copy and image. The colors and textures seem to reflect the sensuous appeal of the historic theater.

Photo above: Paul J Whaley, a photog whose images on are consistently impressive.

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